Atlas is now Actual.

This change is not about reinventing the mission. It is about making the mission easier to understand.

We build automation for hospitality operators and their teams. We started with the most urgent and sensitive workflow in hospitality: tips. And we are expanding into the systems that make the entire business easier to run: daily reporting, back office automation, and payroll.

Why the Name Actual

Hospitality does not need complicated software language. It needs clarity.

Actual represents what operators need to see every day:

• The actual performance of the business

• The actual cost of labour and operations

• The actual experience for the team

What Actual Focuses On

Actual is built around three outcomes:

• Tip management and tip division and distribution that teams trust

• Daily reporting and back office automation that saves time and removes manual work

• Payroll for restaurants designed for hospitality workflows

What Is Staying the Same

The product philosophy is unchanged:

Build tools that reduce stress, protect teams, and help operators make better decisions faster.

Atlas is now Actual. Same commitment to hospitality. Clearer platform for tip management, daily reporting, and payroll.